Why the EVF? – A Guide to the Leica M EV1
            What makes the Leica M – The Leica M? Is it the camera body? The optical rangfinder? or is it...        
    
    
			Leica M4-P Half Frame: The Camera That Technically Doesn’t Exist
            Little Known Facts & Speculations: The Leica M4-P Half Frame (HF) is real! Supposedly, only 10 were made in Midland...        
    
    
			Bae Area Film x Leica Store San Francisco 2025 Recap
            On Saturday, July 19, 2025, Bae Area Film and Leica Store San Francisco teamed up for a special summer photowalk! This time...        
    
    
			Destination: Tokyo with Mark de Paola – Workshop Recap
            Mark de Paola and Camera West/Leica Store San Francisco teamed up for an unforgettable week in Tokyo, Japan May 22-30, 2025,...        
    
    
			Thumbprints & Signatures: Leica 43mm f2 Apo-Summicron ASPH
            In this latest installment of Thumbprints & Signatures we dive back in to the continued lore and legacy of the...        
    
    
			A Few Frames: Leica Sofort 2 with Danny Sanchez
            In 2008, the instant film community began its emotional rollercoaster ride, as we were on the brink of losing our...        
    
    
			Pola-Con Bay Area 2025
            The world’s first annual three-day instant film photography convention, PolaCon Bay Area Instant Film Society , returned to the Bay...        
    
    
			First Look: The Fujifilm GFX100RF
            Fujifilm has just announced one of the most exciting additions to the GFX family, the Fujifilm GFX100RF. Fujifilm was kind...        
    
    
			The New Leica SL3-S: An Introduction & Postcard From SF
            The Leica SL2-S has long held a special place in our hearts at Camera West and Leica Store San Francisco....        
    
    
			Film: Demondre Ward “The Choices You Make”
            As we enter the new year, one question looms large for all of us: What will this year bring? What...        
    
    
			


 
                     
					
					             
					
					             
					
					             
					
					             
					
					             
					
					             
					
					             
					
					             
					
					            